campaign / design / digital

kia digital

Collaborated with developers and creative teams to art direct and design campaign look and feels, concepts, and animations.

Worked on the digital team to build, design, and execute digital campaign concepts that ranged from landing pages, DCO templates, HTML 5, static, Rich Media,  Social, and Kia.com assets for tier 1, 2 & 3.

Kia, the official sponsor of the NBA.

Role - Digital Designer
Senior Interactive AD - Steven Lau
Developers - Arden Hall & Mariano Echegoyen
CD , Basil Douglas Cowieson & Greg Buri
AD's - Allen Yu & Shaun Wright
Copywriters - Patrick Que & Joe Shaner
Client - Kia Digital
Agency - David & Goliath

 Lebron responds to tweets. If you call him out online, he may just answer. 

"LeBron drives a Kia like I fly a spaceship." 

K900 | Fit For A King  

LOGO_K900
BEAUTY_GIF_LEBRON
LEBRON-SPACESHIP_CUT
LEBRON-SPACESHIP_CUT
Desktop_Lebron_2
Lebron_banners_4
LEBRON_STATIC
LOGO_Optima

 

Just because you drive the official car of the NBA,

doesn’t make you an Official NBA player.

Kia Optima Official Vehicle of the NBA

Comp-1_5
boardroom5
boardroom_3_NV
TN-2
Shoesbox-1
shoes_store
Shoes_esca
NBA_SHOE_THUMBNAIL
OPTIMA_SKIN
OPTIMA_15

The Kia Cadenza is impossible to ignore.

See for yourself.

Cadena
96230464_

To prove that the Kia Cadenza can go toe-to-toe with any luxury vehicle out there, we turned to the people that drive more fancy cars than anyone. Not pro athletes, business moguls, or hip-hop superstars. No, we got the guys who drive all of their cars: the trusty valet. 

We staged a blind test drive of the Cadenza, challenging some of the most knowledgeable valets in the business to guess what they were driving. Their reactions speak volumes about Kia’s ability to not only equal, but to outclass the competition in the luxury category.

Cadenza2
Cadenza5
Cadenza3
Cadenza10
Cadenza12
Cadenza8
Cadenza7
Cadenza6
Cadenza15
Cadenza19
Cadenza20
Cadenza16
CADENZA_970x90_x3
Cadenza1
LOGO_brand
kdotcom2
option_2
Sportage_5
Soul
OPTIMA_10
KIA

Selected Works

7 elevenphotography

curologyProject type

smash reality360 campaign

selloutscampaign, social, design

Lifestyle (mas)360 assets

Varo SocialCampaign, Design

Contact


Email       

akilah.passmore@gmail.com

©akilahsadepassmore 2024
art director

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